1. Focusing Too Much on Accounting Tasks

Too often, CFOs list out responsibilities like “managed financial operations” or “oversaw accounting processes.” While these are important, they don’t show the real impact you’ve made.

Instead, shift the focus to strategic financial leadership. For example:

• Implemented cost-saving initiatives, reducing operational expenses by 20%
• Led financial restructuring, improving cash flow by $5M annually

2. Not Including Measurable Outcomes

A strong CFO resume should clearly show how you've moved the needle. Generic phrases don’t cut it. Include specific figures and results to showcase your impact.

• Increased revenue by $20M
• Completed 6 acquisitions over a five-year period
• Integrated new acquisitions, improving EBITDA by $8M

3. Leaving Out Mergers, Acquisitions, and Expansion Work

If you’ve led M&A efforts or driven geographic or operational expansion, highlight it. This is a major value-add in the HVAC sector.

• Led and integrated acquisitions, improving revenue by $25M and EBITDA by $15M

Final Thoughts

Your resume should reflect your strategic contributions—not just your responsibilities. Focus on measurable impact, major business initiatives, and the growth you’ve delivered.

Questions? Feel free to reach out using the contact details below.